Hua Liang

I'm a software engineer based in Seattle. I've spent the last 13 years building ad tech platforms at places like Criteo and HookLogic.

Right now I'm focused on Agentic AI and its applications in Agentic Commerce. Previously I worked on Criteo's retail platform and helped scale up its financial processing system to handle 30% growth year-over-year, processing billions of clicks & impressions per day.

After a long stretch juggling people management and technical leadership I'm going back to my roots as a software engineer. I believe that agents will help team be more nimble and ship significantly faster without the overhead of managing large teams. If you want to know what I can do, please reach out.

Outside of tech I love reading history, specifically currently working through biographies of US presidents.